Teikametrics – AI-Powered Marketplace Optimisation

Completed
July 2025
Client
Teikametrics
Main service
Motion Graphics Film

Objective

Teikametrics wanted a clean, modern, and intelligent motion graphics film to explain how their AI-powered platform helps brands optimise performance on marketplaces like Amazon and Walmart. The goal was to break down complex technology AI automation, bidding, pricing optimisation, and data intelligence into clear, visually digestible storytelling for brands, sellers, and e-commerce decision-makers.

Concept

The concept was built around smart data movement, sleek UI-inspired visuals, and dynamic transitions that reflect the power and precision of Teikametrics’ AI engine.

The film highlights:

  • How AI automates marketplace decisions

  • How performance insights lead to smarter spending

  • How brands can grow profitably with optimisation tools

  • Why Teikametrics is the intelligent control centre for modern sellers

The tone is sophisticated, minimal, and high-tech, perfectly aligned with a cutting-edge SaaS platform.

Execution

  • Visual Language: Clean lines, geometric shapes, dashboards, and data-flow animations to mirror a digital ecosystem.

  • Brand Consistency: Teikametrics’ colour palette, bold typography, and product UI elements were incorporated for authenticity.

  • Motion Graphics: Smooth transitions and algorithm-inspired motion patterns supported the core theme of “AI in action.”

  • Narrative Flow: The story walks viewers through challenges sellers face, then shows how Teikametrics solves them using automation and intelligence.

  • Design Logic: Every graphic reinforces the brand promise, clarity, control, and growth through smart technology.

Challenges

  • Converting complex, data-heavy features into simple, visual metaphors.

  • Ensuring the animation remained engaging while respecting the serious, enterprise-focused tone.
  • Visualising AI, an abstract concept, without overwhelming the viewer with technical detail.